Olsenboye is Released!


If you haven't checked out the Olsen's new affordable line for JC Penney released today called "Olsenboye" I suggest you get on it. The Olsen's have been my childhood fashion icons since I was old enough to pay attention to fashion. Who doesn't want to dress like an Olsen? I think these girls are brilliant and have successfully branded themselves.

The girls said they actually trademarked the name when they were only fourteen years old and have been waiting for the perfect project to come around to use it. They also just announced a new denim line that I am super excited for more details to come on that. So if you are like me and love Elizabeth & James but can't afford it you can still have a piece of Olsen style with Olsenboye. Visit the line here

Here are some of my favorites:
Olsenboye MadelineOlsenboye 'Hailey'Olsenboye Bow SkirtOlsenboye Twill Bottom DressOlsenboye Boyfriend BlazerOlsenboye Deep Pocket Tunic

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