Givenchy have announced today that they will no longer host Couture catwalk shows. Instead, Givenchy's couture designs will be available via private appointment for editors and clients.
Riccardo Tisci, the label's current couturier will condense the couture collection into ten pieces, and will present the ten looks at a18th century town house on the Place Vendome in Paris.Tisci made a comment on the couture change:
"I want to make couture even more special than it is, and not just another catwalk show, people can really experience the couture moment - see it, touch it."
The label also stressed that the change wasn't due to cost cuts, and that the new layout will cost up to 35% more then a normal catwalk show. Tisci added:
"After a crisis, a new era always starts, it's going to be a very good moment for creativity. For couture, it's going to go back to being very exclusive."
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