Alexander Wang Launches Fall Campaigns


Alexander Wang has launched two of his fall campaigns: the first is the new campaign for his 'T by Alexander Wang' line. This campaign features his friend Zoe Kravitz alongside model Max Motta, as photographed in black and white by Dan Jackson.

The first image has just been released of this campaign via Harper's Bazaar and it sees Zoe Kravitz appear with a blunt fringe and wearing heavy dark eyeshadow along side the equally as sultry Max Motta. Starting on Monday, these advertisements will begin to appear on billboards around lower Manhattan.

The second campaign that Wang has just released, is his first ever film advertisement. This ad features Abbey Lee Kershaw, and was made in collaboration with Craig McDean, stylist Karl Templer, and Fabien Baron. The short film shows Abbey in a deserted Manhattan hotel. Wang said about the new film advertisement:

 “This is our way to sum up the season in a different light other than the show, It’s abstracted . . . Rather than saying, ‘Here’s the product,’ this is more about expressing ourselves.”

The first image from the T campaign, and the video are below.
Zoe Kravitz & Max Motta  for T by Alexander Wang

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