Lanvin to Collaborate With H&M

Lanvin is set to team up with H&M for a collaboration.WWD has the following information about the exciting collaboration so far:

"According to market sources, the Swedish fast-fashion giant will unveil a project with Lanvin and its creative director, Alber Elbaz, within the next week. On Tuesday, H&M launched a viral video campaign on its Web site and YouTube to build curiosity about its annual holiday designer tie-up. A series of black-and-white videos features stereotypical fashion designer types: a man in a skinny dark suit; a woman in an outlandish blouse and chunky jewelry. "

H&M have been releasing viral 'designer collaboration' videos over the week, check them out below!











The last video says 'September 9th 2010 HM.COM" so I guess we can expect them to confirm the collaboration via their official site on the 9th. Fingers crossed!