Forever 21 UK Launch

It has been announced earlier this year that US clothing brand Forever 21 will launch overseas. Progress has already been made, with current UK shopping online recently been made available.

Earlier this week, the brand announced that the first UK store will be opening on London's Oxford Street in Autumn 2011. The clothing consists of fun and vibrant pieces, following the fashionable current trends for affordable prices. With the brand aiming towards the teenage and young adult consumer, the store will offer a fresh new alternative to highstreet shopping.

AW 2010 campaign.

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