Did Jil Stuart Copy Louis Vuitton's Autumn Campaign?

Jil Stuart's new Spring/Summer 2012 campaign looks noticeably similar to last season's old Louis Vuitton campaign. Both campaigns star Daphne Groeneveld, and were both photographed in the back of a vintage looking car, while Jil Stuart has enlisted photographer Mario Sorrenti instead of Steven Meisel, who shot the Vuitton campaign. However, the comparisons stop there - Daphne is sweet and feminine for the Jil Stuart images, while the Louis Vuitton ads are much darker and with a sexy twist (see the Autumn/Winter 2011 Louis Vuitton campaign here). Which ad campaign do you prefer?


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