Fresh Start - starring Sasha Pivovarova, Natasha Poly, Isabeli Fontana & Anais Mali, photographers Inez & Vinoodh capture H&M's 'Fresh Start' Spring 2012 campaign. Wearing a mixture of casual designs, the models wear a selection of brights and neutrals, as well as glossy gold sweaters and sparkling party dresses. The Swedish retailer has somehow managed to work around Russian model Sasha Pivovarova's pregnancy - perhaps the images were captured during an early stage.
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