Joan Smalls Talks Estée Lauder Lipstick Collaboration Collection

Model Joan Smalls has collaborated with beauty brand Estée Lauder for her own line of lipsticks. The collection will feature 12 matte shades hand-picked by the model. Joan says she first noticed the impact her beauty choices can make after she saw people react to the purple lipstick that she wore to the MET Gala. She explained: “I started seeing people tag me after the Met Gala. I was like, ‘This is so cool. People are really reacting to it in a very positive way.’ ” 

She decided to select highly saturated colours for the collection, explaining that she was focused on the details: “I’m very hands-on when I’m involved with something.” She loves how makeup can be a form of expression: “It’s all about self-expression. Just go with your heart and your mood. If you don’t want to go as bold, pat it down with a tissue and use it as a tint. Baby steps.” 

The model has been working with the brand since 2010 and confirmed the exciting news via twitter: “I’m so excited to announce that I’ve been working on a lipstick collection with @esteelauder! They are all matte and so chic! Here is one of my favorite shades and you guys get to pick the name! Which one do you think is the best? Unattainable Commanding Unstoppable.”

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